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A Concurrent Optimization of Knowledge Sharing and Customer Loyalty in Social Media under a Digital Marketing Approach
Journal Article
Marketing Management
A Concurrent Optimization of Knowledge Sharing and Customer Loya…
Hamidreza gholipour domyeh
2023 41
Character and readiness to adopt digital marketing technology: A case study of small retailers in Yogyakarta Province, Indonesia
Journal Article
Marketing Management
Character and readiness to adopt digital marketing technology: A…
Moh Wahyudin
2023 38
Pengembangan Produk Kain Berpewarna Alam Dengan Teknik Ecoprint Berbasis Potensi Lokal Desa Wonoasri Tempurejo Jember
Journal Article
Marketing Management
Pengembangan Produk Kain Berpewarna Alam Dengan Teknik Ecoprint …
Elly Antika
2025 24
From Perception to Purchase: How AI Literacy Shapes Consumer Decisions in AI-Generated Sponsored Vlogs Across Products and Services
Journal Article
Marketing Management
From Perception to Purchase: How AI Literacy Shapes Consumer Dec…
Qianwen Liu
2025 34
THE IMPACT OF SOCIAL MEDIA MARKETING ON CUSTOMER RELATIONSHIP DEVELOPMENT
Journal Article
Marketing Management
THE IMPACT OF SOCIAL MEDIA MARKETING ON CUSTOMER RELATIONSHIP DE…
Aleksandra Stojiljković
2019 30
ANALISIS PENGARUH DIGITAL MARKETING, KUALITAS LAYANAN, DAN WORD OF MOUTH TERHADAP PENINGKATAN BRAND AWARENESS DI KONEK MARKET
Journal Article
Marketing Management
ANALISIS PENGARUH DIGITAL MARKETING, KUALITAS LAYANAN, DAN WORD …
Maria Priska Minda
2025 33
Implementasi Kontrol Temperatur untuk Meningkatkan Efisiensi Produksi dan Kualitas Minyak Kelapa Murni pada Kelompok Usaha Maloppo
Journal Article
Marketing Management
Implementasi Kontrol Temperatur untuk Meningkatkan Efisiensi Pro…
Dian Megah Sari
2025 25
Directions of application of artificial intelligence in digital marketing communications
Journal Article
Marketing Management
Directions of application of artificial intelligence in digital …
O. V. Firsanova
2023 40
PENGARUH DIGITAL MARKETING DAN BRAND AWARENESS TERHADAP KEPUTUSAN PEMBELIAN PADA STARTUP BIKE RENTAL BANANAZ BALI
Journal Article
Marketing Management
PENGARUH DIGITAL MARKETING DAN BRAND AWARENESS TERHADAP KEPUTUSA…
Alicia Sastra Millenium
2021 30
Digital Marketing Strategies in the Public Sector of Tourism: Enhancing Promotion and Engagement in the Tourism Industry
Journal Article
Marketing Management
Digital Marketing Strategies in the Public Sector of Tourism: En…
Ahmad Wahidiyat Haedar
2023 36
Analyzing the relationship between the cosmetics advertisement impacts and self-objectification
Journal Article
Marketing Management
Analyzing the relationship between the cosmetics advertisement i…
Javad Sadeghi jafari
2021 35
Consumer Behaviour at the Generic Level: Theoretical Perspectives
Journal Article
Marketing Management
Consumer Behaviour at the Generic Level: Theoretical Perspectives
Rahmat Hidayat
2014 27